Here are the top 10 highest paid individuals on Instagram inaccording to Hopper HQ, ranked by how much each one charges per sponsored post. Since many individuals and brands involved in sponsorship deals do not publicly disclose their negotiations, the exact cost per sponsored post remains opaque. Hopper HQ’s rankings are based on estimates the firm compiled using publicly and privately available data on each user’s number of followers, influencer status, previous endorsements and level of engagement through likes, comments and views, among other metrics. About 20 to 50 accounts were selected for eight individual categories including beauty, lifestyle, travel and sports, and all account holders were contacted directly or through an agent to request a price per sponsored post. Further research was conducted to collate prices that were publicly available to then arrive at an average cost per 1, followers. More details about Hopper HQ’s methodology can be found .